Topic outline

    • Aim of the programme:

      Gain theoretical knowledge and practical skills in applying tools and measures of e-commerce in daily lives, work and entrepreneurship

      Intended learning outcomes:
      Knowledge – to gain knowledge in the most common terms and terminology used in e-commerce
      Skills – be able to apply the knowledge gained in daily life, work and entrepreneurship
      Competences – be able to use the knowledge gained for continuing learning 

      Learning methods: 
      Theoretical material included in the ppt slides. Each theme will conclude with a test (multiple choice questions) and assignments to be submitted

      Requirements for receiving the certificate on the course completion:
      Min. 60% of the tests questions passed, min. 60% of the assignments submitted

    • These guidelines will help you in navigating the course.

  • “Basics of Financial Literacy that Small online Business Owner Needs”

    Take the course and learn about

    1: Essential Financial Understanding for Online Business Owners  

    2: Financial Planning and Execution for Online Ventures

     3: Growth, Investment, and Scaling Strategies


    • The financial literacy course provides learners with basic information about the financial aspect and how to start an online business.

  • Chapter 1: Essential Financial Understanding for Online Business Owners

    1.1        Revenue and Profit Analysis          

    1.1.1     Sources of Online Revenue Streams            

    1.1.2     Calculating Profit Margins 

    1.1.3     Strategies for Revenue Growth       

    1.2        Expense Management and Cost Optimization           

    1.2.1     Identifying and Categorizing Expenses        

    1.2.2     Cost Reduction Techniques           

    1.2.3     Maximizing Operational Efficiency 

    1.3        Cash Flow and Financial Health     

    1.3.1     Monitoring Cash Flow Patterns      

    1.3.2     Maintaining Working Capital      

  • Chapter 2: Financial Planning and Execution for Online Ventures

    Learn how to plan your finances and execute your online venture 

    2.1 Budgeting and Forecasting 

    2.1.1 Building a Comprehensive Business Budget 

    2.1.2 Financial Forecasting Techniques 

    2.2 Financial Risk Management 

    2.2.1 Identifying and Mitigating Financial Risks 

    2.2.2 Adapting to Market Volatility 

  • Chapter 3: Growth, Investment, and Scaling Strategies



    To develop a deep understanding of essential financial principles, financial planning, and strategies for growth, investment, and scaling in online business ventures.

  • Evaluation questionnaire